Fact- your customer service representatives are the faces of your restaurant. They hold the key to building a better relationship with your customers. A good customer relationship means good profit. Building a good relationship with customers should be a priority for business individuals.
The emergence of different platforms like social media, to engage customers makes customer service even more crucial. You can’t see your customers every day, so you need to trust your front line staff to take care of these things for you.
Hospitality consultants across the country suggest investing time in honing and preparing your frontline staff to build a better relationship with your restaurant’s customers.
Invest in Training
Hire a professional to train your staff to improve on the required skills to develop a better relationship with your customers. They should have the right skill set to deal with different people every day. Mastery in the following skills makes a well-rounded customer service representative;
Having excellent communication is an indispensable skill your staff should possess. Poor communication leads to misunderstanding, and this may lead to conflict. Being able to understand and be understood is an essential skill.
Patience and Empathy
There will always come a time that your staff will have to face unreasonable guests.
As much as we find this type of customer challenges, it is important to have patience in dealing with them. Training your staff in facing different types of customers will let them develop empathy- that is, placing themselves in the shoes of their customers.
Ensure that your staff has a strong grasp on the product knowledge of your items. This will make them credible in the eyes of your customers. Credibility builds trust and trust makes a better customer relationship
It is also important to keep track and evaluate your staff’s performance. Getting feedback from customers is one way of ensuring your staff is well versed in handling your customers well.
Create Customer Incentives
As a business owner, you should always find a way to retain your existing customers and gain new ones as well. Hospitality consultants point out that creating customer incentives is one way to build better customer relationships. Customers love incentives and this could be a perfect way to establish referrals. Make your patrons refer to your establishment in exchange for an incentive.
Seek Customer Feedback
The only way to improve is to learn from mistakes. Feedback is an excellent way to determine which areas need improving, Customer suggestions can also be included in feedback forms. This will help your business to determine what customers want and work to provide it for them.
Appreciate your team’s work as well, feedback forms can be used to encourage your team to become better. Each feedback is valuable negative or positive.
At the end of the day, always seek to improve your customer service, as it is a way of establishing a better relationship with your customers. Harnessing this opportunity will guarantee an increase in profitability. If you are looking for Hospitality consultants for guidance, you can always ask for expert advice from us.